In October 2023, Crumpler launched its newly renovated retail store at ION Orchard. To celebrate the launch, Crumpler wanted to highlight some key features of the store and hold a giveaway of the limited edition Ion Loose Goose bag.
As part of the giveaway, a Trivia Hunt was organised.
The Trivia Hunt guides visitors through four stations around the shop, exploring its features: the hawker table, bicycle, belisha beacon, and the Ion Loose Goose bag display. Visitors receive a quiz card to complete as they navigate through the four stations. To obtain clues, visitors can find a QR code at each station, which is linked to a video with hints.
Station 1:
Hawker Table
Station 2:
Bike Messenger
Station 3:
Belisha Beacon
Station 4:
Ion Loose Goose
Thanks for viewing!
Creative Team from Kult Studio & Gallery:
Art Director: Clarita Saslim
Motion Graphics Artist: Janie Tan, Renee Wong
